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On Digital Rhetoric — informing the future of Experience Design in man-machine interactions & human agency.
Kem Lubin Kem Lubin

On Digital Rhetoric — informing the future of Experience Design in man-machine interactions & human agency.

Digital Rhetoric as a topic of interest today surfaces across many faculties in academia. This fact adds inherent pliability to its definition as well as fluidity informed by an evolving understanding of what it means. Given this Digital Rhetoric requires an operational definition for this post to begin to address some of its application in the general field of Digital Design and User Experience, respectively.

The definition of what constitutes Digital Rhetoric as a field worthy of study is still in its evolution as we grapple with the new modes of media expression as well as how humans interact with these forms of digital media.

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Innovation & Human-Centered Design in the Age of COVID -19 — Developing Temporal Personas
Kem Lubin Kem Lubin

Innovation & Human-Centered Design in the Age of COVID -19 — Developing Temporal Personas

The COVID-19 crisis has accelerated emerging trends and challenges in many industries and Human Centred Design practice have not been immune. For many companies, the COVID-19 pandemic has forced a reckoning with the data and truths we think we know about our customers. How do we capture the customer experience to enable just-in-time responsiveness to a crisis? And for Human-Centered Design (HCH) practices, the functional charge is to better capture customer experiences, often primarily in digital channels, to improve service delivery.

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